RESOURCES
To succeed in advertising, we must convey our ideas in a vivid, imaginative and persuasive ways. Many of us need to write ad copy or...
Back again for the final chapter of mastering salary talks. The key to any successful negotiation is understanding each side’s perspective, so last week’s post...
In this post, I’m seizing the bull by the horns and taking on the emotionally-charged topic of compensation. I’ll cover both employer and candidate perspectives,...
When aliens are studying our society 50 years from now, I predict they’ll mark the rise of social networking sites like LinkedIn, Facebook and Twitter...
In my next life I’m coming back as a marketing analyst. They are in such demand right now. Virtually every agency I work with has...
I set out to write a user manual for working with recruiters. The past few entries have been about what to look for in a...